Post by account_disabled on Dec 7, 2023 1:56:38 GMT -5
Imagine you visit an aesthetic B2B brand's website that loads so fast, but midway through the homepage, you get bored reading the boring and vague copy on the page.
Now, you may be their ideal Customer but in a short while, they've failed to grab your attention with their homepage copy.
This is exactly how many companies are Job Function Email Database losing the attention of ideal customers because of poorly written homepage copy.
Website design is important but the copy for a design matters a lot. And your website homepage headline is just a piece of your copy.
Did you know that on average, 8 out of 10 people will read a headline copy, but only 2 out of 10 will read the rest of the homepage (according to copyblogger)? This is the secret to the power of your title, and why it so highly determines the effectiveness of your entire webpage.
So, what if the only thing your website visitor sees on your website is just your heading, will they buy your product?
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Well, every company has a homepage headline but only a few have compelling headlines that trigger prospects to be customers.
But wait, sorry to burst your bubble
This article is not about blog post headlines, sales page headlines, or social media content headlines. It's just about that short text found at the beginning of every website. And in this article, you'll learn the breakdown of compelling website headlines with six inspiring examples.
Most homepage headlines suck, yours should rock!
As stated in the introduction, only a few brands have tapped the sweet spot of using powerful words that depict their core solution.
Your homepage headline is a summary of what your brand offers and if you don't craft a unique one, you will struggle to convert visitors to customers.
For example, if you are looking for an email automation software to use, you Google and find recommendations on Search Engine Results Pages (SERPs). The first page you visit has a heading that reads – Email automation for every business.
Sounds cool right? but you don't feel it. So you check another page and you see – #1 email automation tool, easy-to-use, no code, no installation… trusted by +5500 users.
Now, you may be their ideal Customer but in a short while, they've failed to grab your attention with their homepage copy.
This is exactly how many companies are Job Function Email Database losing the attention of ideal customers because of poorly written homepage copy.
Website design is important but the copy for a design matters a lot. And your website homepage headline is just a piece of your copy.
Did you know that on average, 8 out of 10 people will read a headline copy, but only 2 out of 10 will read the rest of the homepage (according to copyblogger)? This is the secret to the power of your title, and why it so highly determines the effectiveness of your entire webpage.
So, what if the only thing your website visitor sees on your website is just your heading, will they buy your product?
MEET RANKTRACKER
THE ALL-IN-ONE PLATFORM FOR EFFECTIVE SEO
Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, cause I've got just the thing to help. Presenting the Ranktracker all-in-one platform for effective SEO
We have finally opened registration to Ranktracker absolutely free!
CREATE A FREE ACCOUNT
Or Sign in using your credentials
Well, every company has a homepage headline but only a few have compelling headlines that trigger prospects to be customers.
But wait, sorry to burst your bubble
This article is not about blog post headlines, sales page headlines, or social media content headlines. It's just about that short text found at the beginning of every website. And in this article, you'll learn the breakdown of compelling website headlines with six inspiring examples.
Most homepage headlines suck, yours should rock!
As stated in the introduction, only a few brands have tapped the sweet spot of using powerful words that depict their core solution.
Your homepage headline is a summary of what your brand offers and if you don't craft a unique one, you will struggle to convert visitors to customers.
For example, if you are looking for an email automation software to use, you Google and find recommendations on Search Engine Results Pages (SERPs). The first page you visit has a heading that reads – Email automation for every business.
Sounds cool right? but you don't feel it. So you check another page and you see – #1 email automation tool, easy-to-use, no code, no installation… trusted by +5500 users.